Business card
I've made an attempt at designing a card for my future design business.
Some thumbnails of the preparatory work for developing the logo are shown below. I wanted it to be a single colour, but with the option of adding a second colour for variety. The logo on black makes it stand out really well. I considered using a serif font with a more traditional feel for the logo, but decided incorporating the eyes and personifying it made it look friendly and creative. Combined with Helvetica, I thought there was a good contrast.
Some of my preliminary sketches for the logo:
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